Ballantine’s appoints Pangolin

Music to our ears! Ballantine’s appoints Pangolin as global agency of record

After a competitive pitch at the end of last year, we’re extremely excited to announce that Ballantine’s has appointed us as their global PR agency handling all brand PR and communications.

This is a thrilling brief for the Pangolin team as we welcome Ballantine’s into our global Scotch whisky portfolio alongside current clients, Chivas and The Glenlivet.

Ballantine’s brand ethos is ‘Stay True’ – a belief that we also pride ourselves on at Pangolin and we look forward to helping the brand continue to activate their global brand PR in bold and authentic ways. In addition to driving earned-first and portfolio storytelling, we’ll also be leading global comms strategy and overseeing acclaimed, legacy campaigns such as the ‘Ballantine’s True Music’ platform.

2024 promises to be exciting and we look forward to working closely with the global Ballantine’s team – Slàinte Mhath!