• Highlights

    The results

    • Over
      100
      pieces of global coverage
    • BuzzFeed video
      400k
      organic views
    • Over
      1tn
      of ocean plastic collected each day
  • Chivas x Javier Bardem

    Oscar-winning actor, Javier Bardem made a surprise appearance at a Spanish port to meet with Chivas Venture finalist Sea2See, to see how they’re making waves in the global fight against ocean plastic waste.

    Social startup Sea2see upcycles ocean plastic waste collected by fishermen and transforms it into luxury eyewear. Accompanied by a member of the Pangolin team and an Associated Press crew, Javier  jumped on board and headed out to sea to witness the impact single-use plastics are having on our oceans

    The activity was part of Chivas’ #BarStraws campaign, which saw the Scotch whisky brand pledge to stop using single-use plastic straws and stirrers in over 100 countries, and called on bars and cocktail lovers around the world to do the same.

    Coverage highlights included a live interview at the port with Sky News, a featured video on BuzzFeed and multiple news articles in global and Spanish news outlets.